Hi! I’m Shenee! Welcome to a little taste of my portfolio!
I’ve worked as an online business marketing strategist and expert for 12+ years, mostly with woman-run businesses! I’ve worked with hundreds of people over the years as a teacher and consultant. Below is a small sampling of my copywriting, strategy, and content creation work.
Have questions? Email me: sheneehoward@gmail.com!
website copywriter
Soul Camp Creative
I worked as a copywriter for Soul Camp Creative for the Jumpstart Package.
My main responsibility was to write website copy for their clients. Reach out for LIVE site samples.
BRAND STRATEGY/ COPYWRITER/ EMAIL MARKETER
Wavelength
Wavelength was an intuitive eating app and Facebook group. I acted as a copywriter, strategist, and email marketer. (Now no longer operational)
Some of my deliverables and results
Quiz funnel that resulted in tens and thousands of leads and list growth — emails, quiz, and ads
Website copy to help drive traffic to the app store for downloads
Email funnels that increased click rates by 15% and conversions by 3%
Creation of TikTok videos and content with thousands of combined views
Some portfolio pieces:
copywriting projects
Freelance Copywriter
A selection of copywriting projects for different clients
Instagram Feed Ads for a deodorant with three different positionings
New website copy and positioning for a podcast hosting brand (rebrand coming soon) — Go here to see the “before.”
LAUNCH STRATEGIST, COPYWRITER, EMAIL MARKETING, VIDEO SCRIPT WRITER
Amber McCue
Amber McCue is a business consultant and entrepreneur who serves small businesses and runs a boutique photography studio
Some of my results:
Created a launch video series that led to over 1 million dollars in revenue
Wrote podcast scripts that led to an increase in engagement and followers
Wrote long-form sales copy for digital products
Here are some examples of the work:
brand strategy freelancing + content marketing
Brand Strategy + Content Marketing Map Examples
As a marketing and brand strategy consultant, I built strategy guides and content marketing plans for numerous clients. I also wrote copy for some select clients:
Some of my results:
Built a strategy that resulted in a book deal and a bestselling digital offer.
Built a digital product campaign that has earned over 12 million dollars.
Some portfolio pieces:
Brand strategy and content plan for book influencer
Run Your Business Like A Fashion House
LESS NICHES, MORE DOING WHAT YOU WANT — A GUIDE FOR BUILDING A BRAND FOR CREATIVE PEOPLE WHO DON’T WANT TO STICK TO JUST ONE THING.
DOWNLOAD THE BOOK AND THE AUDIO BOOK CLUB FOR FREE!
Dear Plant Daddy is my debut romantic comedy.
The gist: 29 year old Tessa loves how predictable her life is as the co-owner and operator of Plant Therapy, a local plant store that has been a fixture in the community for 40 years. That all changes when a charismatic plant influencer with a massive Instagram following opens a massive plant superstore down the street.
Everything about her safe life is upended as soon as he smiles (that damn dimple!) — in more ways than one. They fight over plant knowledge bonafides and customers in real life but online their digital counterparts are falling in love via a rare plant subreddit.
Sounds fun, right?
