Ignite Your Business Love Story!
Turn your business into a love letter to your perfect client, encouraging your ideal clients to fall deeply into business love.
February 8th-9th
Hey! I’m Shenee! Sure -- I’m a brand strategist, but I’m also a romantic comedy writer. It’s kind of my job to build chemistry and connections. I create sparks. I engineer meet-cutes. Love is kind of my specialty.
So, what’s that got to do with marketing?
Well, this offer is about love….
but first, let’s discuss something else.
Let’s talk about your business- specifically…your marketing.
Marketing (or inviting, as I like to call it) is powerful and essential to business success. When it’s working, you feel great. You feel successful and like everything is working for you.
When it’s not working, it’s devastating, demoralizing, and can just make you feel shitty about your business.
You feel like you are asking a lot on the good days, but it feels like begging on your worst days.
Begging for people to pay attention.
Begging people to sign up.
Begging for people to show up.
And as much as you hate it, you feel some of those more uncomfortable feelings bubbling up to the surface -- emotions like resentment that everything feels so hard. Frustration that you’ve spent a lot of time and energy becoming as good as you are but feeling muzzled like your message isn’t meeting the heights you KNOW you can go.
And even worse, you don’t feel good. That shiny new notebook full of glorious blank pages, the feeling of your business has faded. You feel more burdened than free, even though you are doing okay. You read a lot. You listen a lot. You know the steps, the funnels, the marketing methods. It never feels like quite enough to get you over the hump.
You don’t want to admit it, but you are feeling a little out of love with your business because of all this. It’s a rough patch. You’re disconnected.
I get it. I’ve felt that feeling in my business. You’re forcing things out, you’re feeling bitter. You’re avoiding certain people online. You’re obsessively checking the likes and results of everything you post or share and feeling at the mercy of those metrics.
It makes you lose track of how good you are, how excellent your work is, and all the good you are trying to do. You’re here to do some good in your corner of the world and inspire change, but it feels like you aren’t making the mark you desire.
Remember how I said this offer is about love?
It's time to get the spark back. It's time to fall back in love. It's time to reconnect with your clients and your business along the way.
Meet Instant Client Chemistry -- A new approach to creating content and marketing so compelling your ideal clients fall profoundly and instantly in business love.
And just like the romantic comedies -- you’ll fall back in love with your business, too. You and your client get your happy ending.
Skip the small talk(basic emails), endless swiping (constantly searching for clients), bad dates (boring posts), and awkward moments (posting to crickets), and develop a bond that’s instantly addictive, euphoric, and exciting.
They won’t know why they keep returning to your brand for more…they just will. Instant Chemistry. Business Insta-Love.
If you’ve been thinking you’ve done everything to build up your marketing and there’s still something missing…this is it. It’s client chemistry.
In just two days, you’ll build out your brand platform so your business becomes a love letter your ideal clients are dying to read repeatedly.
Okay…but how?
Step 1 -- You’ll create a manifesto representing your brand, what you’re about, and what you most want for your clients.
A manifesto? Is it 2010? Trust me on this one. You’ll create a manifesto that will give your brand focus and depth for your clients and confidence for you. This document will also set the groundwork for your marketing and how it all comes together and leave your audience thinking, “Oh crap, I’m in LOVE (with this brand).”
Step 2 --- You’ll learn a simple (but powerful) technique for creating content and marketing that is unlike anything you’ve ever experienced.
I combined my writing and strategy expertise to create a process that will change your marketing forever. Part practical and to-the-point (so people know what you’re selling) but also with heart and humor that will excite them for every call-to-action. It will also feel fun for you, which will help you keep going. It’s less about picking at pain points and more about exploration, storytelling, and creation.
Step 3 -- Build a platform that will act as a love letter for your clients (and yourself)
Your platform is the foundation of your brand, and most people don’t have one. It is an old-school word, but I don’t think we talk about it enough, so let me show you what it looks like
Get excited for a business with a foundation of excitement, love, and fun; everything you do will vibrate with that energy. You’ll also spend less time “convincing” because you have a foundation that tells the story for you, and people will be ready for you immediately.
And what happens when your business is a genuine love letter to your clients?
No more resentment, comparison, or forcing content out
Your content becomes unmissable.
It becomes appointment TV every time you post or send an email.
Selling things becomes WAY easier
Your platform becomes way more attractive
People will feel your vibes and want more of it.
Most importantly, you will love your business a lot more, too. You might not think that loving your business is that important and that you don’t really need to have fun. The truth is that having fun and loving your business is the most powerful thing you can do to avoid feeling burnt out by marketing and your business as a whole. It’s the best way to keep your energy going and your cup filled for your clients and your work.
So -- you in?
I’m teaching my whole process to a select group during a 2-day business retreat. During that time, you will learn how to create Instant Client Chemistry. Here’s a taste of what you can create in this container and the foundation you’ll build:
Business manifesto
rebrand your signature newsletter/hub/channel/podcast
5-10 short “tastes” of your POV (video, audio, instagram carousel, any featured content)
Bingeable limited-edition (5-10 pieces of content) “season” of content people can return to any time (podcast series, video series, email series)
5-10 podcast pitching topics
40-52 concepts for weekly content
20 social media posts
Here’s what you’ll leave with
Your Ideal Client Chemistry Match Strategy Map - A document that collects everything you’ve learned into a simple plan you can refer to over and over again in your business so your marketing feels insanely simple for you to execute. Eliminate that “what now?” feeling.
1-on-1 support in a small group where you don’t get lost in the crowd I want to keep this group small so you can get results! This experience is capped at 15 people so that everyone can ask questions get their hot seat support and feedback on their platforms without any worries about running out of time.
Brand new content templates To help you get it all done, I’ll provide 20+ *brand new* templates so you can easily create each content piece. Don’t worry. These are not your average templates! Each of these is designed to help you create a love match with your clients and can be heavily tweaked to feel just like you!
A year-long content plan Take the guesswork out of weekly content creation with a year-long plan of content concepts already ready to go. All you have to do is write, record, or film.
Bonuses are usually bad, but as a special graduation gift, you’ll also get two new resources to help you take your client chemistry journey even further.
Bonus Workshop Call -- Have any more pressing questions, concerns, or feedback? Come to the bonus call 2 weeks after the workshop to get additional feedback and support on your Instant Client Chemistry plans.
Brand New Era Business Planner - A minimalist approach to planning your week without all the drama and stress.
A Fill-in-the-blank invitation (launch) plan - launches usually suck, but they don’t have to be. I’ve spent the last 12 years launching and simplifying the process for you. Know what emails to send, when to post, and what to do with your new client love match in mind.
Still, feeling a little unsure and want to know exactly what you are signing up for? Here’s a look at exactly what you get inside:
Hold up! Before I keep going. Something you need to know!
This experience is for a business with a big message behind their work. You aren’t just selling things. You have something you want to say, how you want to help, and a perspective or big idea that flows through your work. You could write a book about this work you do. You might call yourself a thought leader or think that word is kind of ick, but either way, you want to be known for your stories and ideas.
This is also for a business owner who is open and excited to create excellent business content to connect with their audience. This isn't for you if you just want ads, formulas, or AI prompts. It’s for people who want to share their work and message and have it feel like them.
How it work?
Instant Client Chemistry is a 2-day workshop! One day is for strategy, and one is for implementing and getting feedback on the work and joining hot seats.
Between now and the workshop, you’ll receive a mini workshop to help you start thinking about your manifesto and pulling your goodness together for the right audience. Don’t worry if you have no clue how your manifesto will come together. I have a private podcast and workbook that will walk you through it.
Day 1 - The Workshop
9:00 am - 10:00 am PST | Workshopping and finalizing your manifestos
Work/Break | 10:00 am - 11:00 am
11:00 am - 12:00 pm | Building Your Ideal Client Chemistry Strategy
12:00 pm - 12:45 pm | Work Time/Workshopping/Lunch Break
1:00-2:00 pm PST || Designing Your Ideal Client Chemistry Platform
2:00-3:00 pm PST | Work time/break time
3:00 PM-4:00 PM PST || Q&A + Workshopping
Day 2 - Co-Working/1-on-1 Hot Seats
Sign up for your hot seat time and get direct feedback on your platform, manifesto, or anything else you built during our work time together. These will be open for all and recorded so you can get ideas and clarity through watching your fellow students get feedback.
Spend your day working on your marketing with the help of templates and step-by-step instructions to make your content easier to create.
Perfect time for getting things done.
There are 15 Spots in this intimate workshop, and it’s $695 + a special discount if you sign up by January 15th. Discounts are added automatically to the cart when you sign up.
A payment plan is also available for a limited time.
When you sign up you’ll get access to your pre-work (including your manifesto materials) to get started, and then I’ll see you LIVE on February 8th-9th.
Sign up for $695.
Sign up for 2 Payments of $350.
FAQ
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You’ll get access to the recording, the templates, and all of the other training so you can go through the process when it works best for you! You can also do the work on day 2 and sign up for a hot seat time to get feedback and support while you work.
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Yes! Day 1 is all about learning and putting together your ideal client chemistry plan! Day 2 is all about creating the content using your templates and getting feedback on any part of your work so far. You can use that time to get help with your platform, get my advice on the content you plan to create, or even get my help punching up your content or copy.
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Yes! You can create videos and audios or even visual content if that works better for you. If you DO want to write you’ll get access to templates that will make the creation process really simple and straightforward.
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ou can make it happen in this time frame! Day 1 is really about writing your manifesto and putting together your map which you can easily do in 1 day. The second day, you can spend your time writing social media posts, and emails, recording podcasts, or doing anything else you might want to do. The goal is not to finish everything but to build a solid love letter foundation and you can create new things every week. As a special bonus, you’ll get a content calendar that you can easily follow for creation
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So by the end you’ll have your manifesto, ideal client chemistry strategy plan, and map. You’ll also have a year content plan. From there what you’ll get depends on your current priorities and what your business needs most. If you need emails you’ll get that! If you need a launch plan you can create that too.
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In order to get the most out of this workshop you need at least an offer and a pretty good idea of who you are and who you want to help. If you aren’t there yet, I’d skip this workshop for now!
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Absolutely! This framework is excellent for a business who is well established but is feeling out of step with their audience and wants to encourage them to start opening those emails again.
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Due to the nature of this experience, we don’t offer refunds!
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As soon as you sign up you’ll get access to the pre-work to get you started so I know more about your brand, what you want, and what you need right now. You’ll also get to dive into your manifesto work ahead of time so you have plenty of time to think about it.