A 1 day DIY experience for businesses who need a fresh brand start

NEW ERA:

Fresh start, new beginnings, new exciting time period, new k-pop comeback, new hair color, time of historical significance

yo, is this you?

You just know it’s time for a change — everything you do feels out of step and awkward.
You’re bored with your business and honestly your audience might be a little bored too
Nothing works like it did before — but you don’t know how or what to change
You put a lot of money into paid advertising and you’d like not have to do that. More viral hits and less paying for hits.
You’ve changed and you’re ready for your brand to change too
You want to attract a new audience
You want to make money in a new way -- new offers, products, and services but don’t know where to start
You’ve been around for a few years and I cobbled together everything
You want to be more visible and relevant as a brand.

You are overdue for a brand new era.

You might think of your businesses like a set it and forget it type thing, but it’s not. Brands MUST evolve with the times and if things just don’t feel right and don’t work, it’s likely your turn to evolve.

And this isn’t just about design — in fact, your design doesn’t have to change, but your message, your offer, your content — should evolve with the times and evolve with you.

Yeah, you. That’s the other thing too. You haven’t stayed the same, so why would your business? It wouldn’t!

The Brand New Era experience gives you the tools to rework your business from the ground up.

Build a brand that allows you to get paid for doing you, boo boo.

HERE’S HOW IT ALL COMES TOGETHER

Everything you need for the new era of your brand.

What you’ll do:

Create your brand message and hook so you know how to talk about what you do anywhere and attract specific opportunities
Identify your core brand aesthetic and main character energy so you can stand out on any platform
Rebrand (or create) 3 core offers that `100% resonate with who you are right now and what you want
Develop a content plan and pick a signature client attractor for the next year (platform and signature content)
Develop a brand style guide for your business - colors, styles, overall vision
Create copy for your website and emails to announce and share your new direction

Everything you need to start your Brand New Era

who will be so relieved to have this experience:

Business owners who have been around for a minute but things have been slow — You’ll give your business some new energy and attract new people
Newbies who haven’t figured out their business 100% but know what they want to do — You’ll turn your business into a brand and start attracting the right people to get momentum in your business
Business owners who want more consistent sales and keep trying every marketing tip out there and not really selling. — You’ll identify your signature client attraction style and get off the marketing hamster wheel and start making progress
Thoughtleaders who want to turn their big ideas into books, products, and an actual business — You’ll figure out what your brand and business actually is and actually make it happen.
Business owners about to rebrand — You’ll become your design client’s DREAM COME TRUE and give them all of the information they need to create the VERY BEST new website and branding you’ve ever had.
Business owners struggling to wrap their head around a new big idea or brand — Quickly figure it out and get it out and branded.

You can do it in a day!

Brand New Era is designed to be done in a day (if you want

I’m a BIG believer in the power of the day-long retreat. Why spend weeks (or months) trying to make time for it or let it die a slow and painful death on your desktop when you can do it ALL in one day.

Here’s the schedule:

The day starts with figuring out your core message and hook. This one is a BIGGIE, so you’ll get some pre-work to get you in the day's energy.
Next up you’ll figure out your aesthetic and brand vibe (so fun!) which is the same system I used to give my designers so they could create the brand you are looking at now.
After that you’ll take a break! Walk around! Have some fun!
You’ll come back and put together your signature content and plan with your new offer in mind.
You’ll wrap up with your audience building plan and putting together your announcements for the brand.

Each lesson is bite-sized and super actionable with lots of templates, guides, and audios (NO 1 HOUR CALLS HERE) to make sure you get it all done. You’ll know when to start and stop and everything in between.

In order to prep for your day, you’ll get an exclusive podcast to get you thinking about your brand and desires so you can jump in on the day and get everything done.

Getting it all done in 1 day, not your style? TOTALLY COOL. I’ll provide a schedule for getting it done in a month or you can do it whenever you want.