5 Characteristics of a Killer Brand: Place

Helllllo there friends!  I have a brand new branding series for you! We are going to be talking about the 5 Characteristics of a GREAT BRAND.


Today is all about PLACE! In this post we take a look at the Danielle LaPorte and Anthropologie for inspiration on creating a sense of “place” in our brands.

People WANT to be transported to somewhere NEW and that is what our brands should do.  Check out this video and learn a simple trick I use for create a sense of  place in MY brand.

Hint: It’s about PARTIES!


Now over to YOU! What are 3 ways you can create more of a sense of “place” on your site?




This lovely series is brought to you courtesy of Hot Brand Action! Curious?  Check out this video:

Hot Brand Action Promo Video from Cuyá Productions on Vimeo.


I am ALSO answering some of your super secret questions (the ones you might be a little too embaressed to say out loud) about Hot Brand Action.


Here is the first one!



Curious about the answer?

Click HERE to find out my answer! (scroll to the bottom or read it ALL OVER AGAIN! :) )



Also! Wanna spend 15 minutes talking to me? FO FREE! I’m opening up my schedule for YOU and your burning questions abound Hot Brand Action. So if you have been on the FENCE about whether or not my workshop is for you,  talk to me yo!


Sign up HERE!


September 4th, 2013


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